Mochi Media Launches $10 Million Fund and Mochi Social

Mochi Media announced the launch of Mochi Social, a new platform for Flash game developers to create and monetize distributed social games. With Mochi Social, developers can build social features into their games such as inviting friends, sending gifts, or posting to an activity stream. The company said these social features follow the game wherever it is played, rather than confined to a single social network or portal, and plugs into users' social graph across Facebook, MySpace and Twitter. Mochi Media made the announcement at the company's second annual Flash Gaming Summit conference. Mochi Social is currently in private beta, and the first Mochi Social-enabled game "Kingdoms at War" by A Thinking Ape, Inc., will be available starting next week.

The company is also establishing a $10 million fund to invest in social games.